WhatsApp Messenger is a proprietary, cross-platform instant messaging subscription service for smartphones. As well as txt messaging, users can send each other images, video, and audio media messages. The client software program is designed for Android, BlackBerry OS, BlackBerry 10, iOS, Series 40, Symbian (S60), and Windows Phone
Rivaling several Asian-based messaging services (like LINE, KakaoTalk, and WeChat), WhatsApp handles ten billion messages per day. In line with the Financial Times, WhatsApp “has completed to SMS on cell phones what Skype did to international calling on landlines. The services are free for your first year then costs $0.99/Yr.
Everyone understands that WhatsApp is a great tool for messaging friends however everything you would never know is the fact that WhatsApp can be used as campaign tool to generate marketing leads. The App is free and it can serve as a strong marketing channel with all the potential to getting clients for your business more than anything else.
Why Choose WhatsApp to your marketing Campaign?
The App is nearly free!
It is possible to send wide range of messages without limits. It’s readily available for all smartphone platforms including iPhone, Android, Windows Mobile, Nokia, Blackberry, Symbian. Most people are making use of it because you don’t have to go to a website to fill in details or confirm your identity for doing things. It just needs your mobile number and you’re simply done!
Better features than traditional SMS/MMS
WhatsApp supports many different message types, from simple text to pictures to audio files. Usually a MMS message would cost a lot of money to deliver, so the proven fact that these may be shipped to as much customers and prospects as you want at no cost is great.
You can also send GPS location of the stores! Product videos, Product images and audio messages (a brief personal message from the CEO might be delivered to multiple clients and prospects at one go!) this wonderful App supports just everything. You can begin your personal WhatsApp group and can invite your customers and prospects to join, or you might create an internal marketing group which supports you remain connected with your campaign peers 24/7.
So WhatsApp like a campaign tool are capable of doing everything a traditional e-mail or SMS campaign could do. Most importantly Whatsapp is near our heart, people can’t get their hands off their phone for this reason App. Hence any message communicated through this medium has got the immediate and maximum outreach.